Well it’s been quiet externally for jbsh the last couple of months but there’s been plenty going on. This post is a cross-post from Open Coffee Bristol where we welcomed in the New Year this morning. Well 2010 kicked off in the UK with snow, ice, sub-zero temperatures and general chaos as public services ground… Continue reading Fresh coffee & Opportunities
Category: Business
Social Media – Recommend something
Recommend: to present as worthy of confidence, acceptance, use, etc.; commend; mention favorably This is possibly the hardest stage and the one that most often introduces cognitive dissonance. You spend the time establishing rapport, building your understanding, demonstrating your understanding and expertise, at some point you need to recommend a solution. Obviously you want to… Continue reading Social Media – Recommend something
Social Media – Demonstrate your skillz
Demonstrate: to make evident or establish by arguments or reasoning; to describe, explain, or illustrate by examples, specimens, experiments Now is the time to join the conversation. Relate to your audience, demonstrate that you understand their world and needs. Demonstrate that you are an authentic person not just a marketing drone. This is where a… Continue reading Social Media – Demonstrate your skillz
Social Media – build Understanding
Understand: to perceive what is meant; to accept tolerantly or sympathetically This is the sage advice about having two ears and only one mouth, listen to what is going on. Even if you already have a very strong market leading brand; before you wade in, listen and observe (lurk in the parlance). The social norm’s… Continue reading Social Media – build Understanding
Social Media – establishing Rapport
Rapport: relation; connection, esp. harmonious or sympathetic relation This is ostensibly the easy bit of social media; the ‘friending’ act is usually straight forward and simple and isn’t the whole point of “social media” to be, well social? As is often the case the answer is “Yes, but… I think that the difference is between… Continue reading Social Media – establishing Rapport
Social Media; what is it good for?
Specifically, how can we build business value using social media in all its forms. Lots of smart folk have been discussing the business models (esp Alan Patrick, Seth Godin, Fred Wilson, and Sean Park) and the use of social media (esp danah boyd, Chris Brogan, Tara Hunt, and our own Nigel Legg), you could even check… Continue reading Social Media; what is it good for?
Free Bristol
To a packed (and hot) Rosalind Franklin room in At-Bristol, Chris Anderson (Editor of Wire, Author of Long Tail & now Free) gave a really good overview of the premise of the “Free” economy, Fremium, marginal costs and the impact of Moore’s Law on abundance & scarcity. That was for around 25mins, he then did… Continue reading Free Bristol
Should I pay or should I go?
I had a really good discussion with Jack & Nigel in the Watershed a couple nights back. Jack’s launching a new venture and wanted some advice. Nigel and I pitched in our thoughts, as did Micheal when he turned up a bit later. Jack’s key question was around the business model. How much of his… Continue reading Should I pay or should I go?
Show me the Money – BSSP
In my earlier post, I revealed some analysis that I’d asked Nigel to undertake and my interpretation of that analysis. Here I offer some thoughts on what actions businesses might take away from this. The first thing to note is that unless you’re a Bank or car company, Government support for you probably won’t change… Continue reading Show me the Money – BSSP
5 Critical lists for Business Development
Everyone likes a list, Darren Rowse says so! 🙂 So here’s my personal list of lists that I use when starting a business or helping others to start their business. 10 steps to writing a business plan, every business needs one, every investor has their own preferred style. These notes from Business Link are a… Continue reading 5 Critical lists for Business Development